01442 238 700
01442 238 700 Using a huge blank space in the form of a TV studio on the outskirts of Milan, transforming that to a press experience for a major US hardware product launch and unveiling of sponsorship of Lotus F1 team. 3D modeling the entire space for the concept designs and from that multiple site surveys to coordinate with a huge production team delivering various areas. Key features of the event: a 36m, custom steels graphic clad entrance tunnel, printed carpet, quadraphonic sound and light system; visitor activities featuring Lotus F1 cars and simulators, Lotus museum and working closely with Lotus event deliver team; 24hr television broadcast area, with anchor desk and backdrops; all venue signage and seating areas.
Using a huge blank space in the form of a TV studio on the outskirts of Milan, transforming that to a press experience for a major US hardware product launch and unveiling of sponsorship of Lotus F1 team. 3D modeling the entire space for the concept designs and from that multiple site surveys to coordinate with a huge production team delivering various areas. Key features of the event: a 36m, custom steels graphic clad entrance tunnel, printed carpet, quadraphonic sound and light system; visitor activities featuring Lotus F1 cars and simulators, Lotus museum and working closely with Lotus event deliver team; 24hr television broadcast area, with anchor desk and backdrops; all venue signage and seating areas.
